The New 1

01.The 5 Highlights The new BMW 5 Series grabs attention instantly. Its evolution is subtle yet impactful, and still every bit an icon. Download Price List

Strapline Content

The 1

The new BMW 1 Series combines exciting driving dynamics and a sporty design with innovative technology. Its interior is modern and simple. Characteristic design details and digital features create visual and functional highlights. The sporty kidney grille and redesigned rear add an unmistakable presence to the exterior.

PERFORMANCE The new BMW 1 Series has sharpened its profile as the sportiest vehicle in the competitive environment. The new 1 Series engine has a power output of 156 hp, enabling it to accelerate from 0 to 100 km/h in just 8.5 seconds. Meanwhile, the M135 xDrive delivers a remarkable 300 hp, propelling it from 0 to 100 km/h in a mere 4.9 seconds.

TECHNOLOGY Your BMW automatically masks other road users from the light cone with the non-glare high-beam assistant. There is no need for you to switch between high-beam and low-beam. Yet you always drive on perfectly illuminated streets.

EXTERIOR At the front, the double kidney grille emphasises the sportiness of the new BMW 1 Series, with the vertical and diagonal kidney bars producing an incredibly dynamic impact.

360° tour Please click here to view a 360° tour of the interior

INTERIOR The interior is minimalistic and perfectly arranged. The focus is on the cockpit technology, giving the driver an ideal overview at all times. The combination of BMW Curved Display and BMW head-up display enhances the driving experience with innovative digital services.

SMARTPHONE INTEGRATION Cutting-edge controls at your command. Enjoy endless wireless infotainment with the latest iDrive Operating System. Safely and easily access your favourite apps with Apple CarPlay™ and BMW Intelligent Personal Assistant.

03.M Performance Performance goes up a notch with the first BMW M550i xDrive Saloon. Boasting the signature ‘N63’ M TwinPower Turbo eight-cylinder petrol engine, it goes from 0 to 100 km/h in just 3.8 seconds. It also has Adaptive M suspension, M Sport differential, exclusive 20” style 668 M alloy wheels with red M Sport brakes, which stands out beautifully against the cerium grey detailing. Add the Harman/Kardon surround sound system, and what else could you want?