20.04.2021

Abu Dhabi Motors launches six Limited Edition BMW 330i M Performance models

Abu Dhabi Motors (ADM), the official importer of BMW Group vehicles in Abu Dhabi and Al Ain, has introduced six bespoke BMW 330i Sedan models, which all feature the exclusive M Performance Package.

The vehicles pay homage to BMW Group’s unique craftsmanship and incorporate innovative and cutting-edge techniques with contemporary materials.

Each vehicle has been enhanced with M Performance components, comprising of the M Performance front splitter, which is made of 100 percent carbon fibre and painstakingly manufactured by hand. Also striking are the rear diffuser, exterior mirror caps and rear trunk lip spoiler, in lightweight carbon fibre, alongside the gloss black front spoiler and rear bumper trim, which adds to the vehicle’s stylish and sporty appearance.

Abu Dhabi Motors has redefined the possibilities of personalisation by offering these limited-edition models in a range of unique colours including, Alpine White, Black Sapphire, Mineral Grey, Mineral White and Portimao Blue, all perfectly combined with Cognac Vernasca leather.

The BMW 330i merges iconic performance, style, and technology in a compact vehicle that thrills both drivers and passengers. The 2021 variant has evolved with a more emotive design, while keeping true to its classic roots. Flowing lines interplay with sculptured contours to deliver an unmistakable silhouette and is an icon in the making.

Additionally, the BMW 330i’s standard moonroof draws natural light into its interior for a more spacious and open feel, whilst the illuminated Welcome Light Carpet guides each passengers’ steps, announcing every arrival in a luxurious fashion.

Commenting on these unique models, Senior Management at Abu Dhabi Motors said, “We looked beyond convention to redefine the possibilities of bespoke design and personalisation with each of these unique motor cars. These Limited-Edition BMW 330i M Performance vehicles reflect the extraordinary skill that Abu Dhabi Motors can offer, and we are confident they will be well received by our loyal customers.”

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